If you are looking for a way to explore whether Executive MBA is a right choice for you with a minimal time commitment, this is a great way to uncover all-round COTRUGLI MBA experience.

Join us for a dynamic exploration of key factors that contribute to successful sales strategies in today's challenging business landscape. From understanding the art of persuasion to decoding customer behavior in the modern era, this lecture with Primož Hvala, MBA, sets the stage for crafting sales strategies that resonate with today's audience.

Why should you attend?

Crafting a Sales Strategy
for Particular Company

Decoding Particular Company's
Actual Sales Strategy

Participate in a dynamic group workshop where you and your peers will design a customized sales strategy for a particular company. This interactive session promises hands-on learning and actionable insights.

Witness the unveiling of company's actual sales strategy. You will have an opportunity to gain insights into the strategies and tactics that company is using. Comparing your group's strategy against a real example, you will extract valuable lessons and strategies to implement in your own sales journey.

Additionally, if you enroll the EMBA program,
this event will provide you exclusive enrollment benefits.

Who should attend?

The event is organized
for candidates
who are considering enrolling the Executive MBA program.

 Date: March 2, 2024
Time: 9.00 - 17.00 h
Location: COTRUGLI Business School, Zagreb
Fee: 200 EUR + VAT

For those who choose to enroll in the EMBA program, the deposited amount will be applied; however, if they are are not satisfied, we offer a refund.


    To ensure high quality interaction for all participants, the number of seats is limited. Please note that seating is limited, and we recommend registering as soon as possible to secure your spot. Registrations will be accepted on a first-come, first-served basis.

    Seize the opportunity
    and master modern sales strategy today!

    About the lecturer:

    Primož Hvala, MBA

    is a professor of Sales Management at COTRUGLI Business School. He is a trainer and consultant specializing in sales management, customer service, sales negotiations, customer centricity and HR development. With an extensive portfolio, he delivers trainings and consulting projects in Slovenia, Croatia, Serbia, Austria, Bulgaria, and more. His clients mostly come from FMCG, Finance, IT and Automotive industry.

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