With an academic background including both PhD and Associate Professor titles in the field of plant breeding and genetics, I was appointed to the CEO position of the public research institute ten years ago. Being at the top position of an academic but predominantly self-financed and market-oriented institution for some time, I realized I should acquire more knowledge regarding managerial economics, strategic management and brand positioning. Thus, despite of significant academic achievements, an insufficient level of near-market education was a primary “culprit” when I decided to enroll an executive MBA program at COTRUGLI Business School.
The two-year program of COTRUGLI study provided me with paramount business knowledge and skills such as interpretation of financial documents, creation of adequate market strategy, embracing changes as well as negotiation process rules. These know-hows are all essential nowadays for reaching better off in any industry. Moreover, COTRUGLI helped me to close the gap between theoretical academic and more practical, hands-on knowledge. Such completed and implemented attainments eventually paid-off in more than doubled production and sales at the institute. So, from my own experience, it is the COTRUGLI Business School where the rubber meets the road!
Here I also wish to give a credit to exceptional lecturers that were carefully selected by the COTRUGLI. Vast of them justified their top reputation by conveying their widely useful and concrete proficiencies to us. As a professor myself, I was highly influenced by their “focus on actions rather than theory” approach. Such moment of impact significantly boosted my own performances in academic environment.
In addition, and apart from pure education – this journey meant a lot to me in terms of introducing whole network of people from various industry branches. Open minded discussions during and hanging up around after classes kept me clear-headed and approachable to new ideas and business possibilities.