In today’s business world, digital transformation is not an option but a necessity. The technologies, innovations, and changes brought about by the digital age are becoming the foundations for successful operations and growth. Managers who adapt to this dynamic environment become change leaders, directing their teams and organizations. Saša Pavlaković, Business Development Director at Q agency, demonstrates through his experience in the COTRUGLI MBA program how vision, knowledge, and innovation can be combined into a tool for success.
“Before enrolling in the COTRUGLI MBA program, I accumulated a decade of experience in sales positions at several renowned companies. After years of working in similar roles, I recognized the need for further professional development. Thanks to the support of management and Hrvatski Telekom, a company that continuously invests in employee education, I decided to dive into the ‘mystical’ world of the MBA.
With the initial modules, my perspective expanded rapidly – colleagues became invaluable mentors. Their enthusiasm, the diversity of industries they came from, and their innovative approaches to solving business challenges enriched my professional experience. The knowledge acquisition process was facilitated by eminent professors who encouraged critical thinking, posed challenging questions, and offered sophisticated analytical methods for selecting optimal solutions.
I started the MBA program as a Key Account Manager, and within a year of completing it, I took on the leadership of long-term projects and sales team management. Three years later, I was promoted to Head of the Corporate Sales Department. My career path continued as the Business Development Director at Q agency, one of the leading global software development companies. The acquired knowledge and skills enabled me to transition from operational tasks to a strategic role in providing vision and leadership.
Integrating MBA education into an already demanding balance between personal and professional life posed a challenge, particularly in time management. However, by mastering this skill, it became possible to align business and personal goals, including achieving ambitions like completing several marathons. Networking with colleagues from various industries became an invaluable resource for professional consultations. The COTRUGLI MBA program is not just an education – it is a tool for transforming your business in an era of rapid technological changes and embracing transformation at all levels. Digital transformation offers countless opportunities for growth and adaptation but requires leaders who are ready for innovation, collaboration, and strategic thinking.”
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