Digital Transformation and AI as Keys to Success in the Changes Ahead - COTRUGLI
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24/01/2025
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24/01/2025

Digital Transformation and AI as Keys to Success in the Changes Ahead

The Experience of Stjepan Sučić at COTRUGLI Business School

In a rapidly changing world, digital transformation and artificial intelligence (AI) have become critical factors for growth and success. Today, more than ever, managers and leaders must master new technologies to effectively manage change and stay ahead of the competition. Stjepan Sučić, Director of KONČAR – Digital, exemplifies the importance of continuous investment in knowledge and innovation through his professional journey. His experience at COTRUGLI Business School enhanced his leadership skills and enabled him to lead digital transformation within one of Croatia’s most prominent companies.

“Before enrolling in the MBA program, I worked as a technical expert at KONČAR, participating in various teams, and I thoroughly enjoyed it. After completing my PhD in electrical engineering and being promoted to a managerial position for the first time in my career, I faced challenges in financial and people management. I quickly noticed gaps in my knowledge and the growing need to learn new skills that would help me advance in my new roles. That’s when I sought further education, and the Executive MBA program at COTRUGLI Business School seemed like the perfect solution—and now, years later, I know it was the right choice!

Having the opportunity to learn topics that aren’t covered in technical or engineering faculties helped me lay the foundation for my managerial role. This was especially valuable for areas such as accounting, financial management, people management, and leadership. The globally recognized lecturers and professionally managed team sessions are what make the difference between average and true business success.

From today’s perspective, the business plan development I worked on during the Entrepreneurship module had the greatest impact on my future career. That process showed me the importance of interdisciplinarity in teams, good teamwork, and the complexities required to develop market-successful products and services.

Today, despite working in a corporate environment, that knowledge has helped me spearhead several entrepreneurial initiatives for developing disruptive digital products. These efforts have contributed to a positive culture and broader acceptance of new business models within KONČAR.”

Join the COTRUGLI Community

The COTRUGLI MBA program is not just an education but a platform for creating future leaders. By integrating cutting-edge technologies like AI and providing support through CoLab mentorship network, the program equips participants with tools to lead successfully in the era of digital transformation.

Sign Up for the Info Session

Be a leader of change—harness the power of artificial intelligence and shape the future of your business. The time for transformation is now, and with COTRUGLI, there are no limits. Sign up for the Info Session, which will be held on February 7, 2025, in Zagreb, and learn everything you need to know about the COTRUGLI MBA program.