petra_edu, Author at COTRUGLI - Page 14 of 19
13/09/2023

How Many Strategic Plans Does Your Company Need?

Factors to Consider When Selecting the Unit of Analysis for Crafting Your Company’s Strategy When making strategic decisions, organizations—whether corporations, investors, or nation-states—must first identify the appropriate level of analysis. While this may seem obvious, many decision-makers neglect to approach […]
28/09/2023

Unpacking Competitive Advantage: Strategies for Success in Modern Business

In the world of business, the term “competitive advantage” is often thrown around. But what precisely does it mean, and how does it relate to the broader concept of strategy? Dispelling Misconceptions Some may assert that their product outshines all […]